Content Creation

"Content marketing is a technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience""

Content marketing is used by leading brands. Our annual research shows the vast majority of marketers are using content marketing. In fact, it is used by many prominent organizations in the world, including P&G, Microsoft, Cisco Systems, and John Deere. It’s also developed and executed by small businesses and one-person shops around the globe. Why? Because it works.

Step 1

đź’ˇContent Marketing Strategy

Strategy Development

We offer assistance with the entire content marketing process, starting with strategy:

  • Content Strategy Development
  • Editorial Calendar Development
  • Content Inventory & Audits
  • Competitive Content Analysis
Content Marketing Training

On-site training sessions customized to your organization’s needs:

  • Covering full content marketing cycle, from strategy to creation to promotion to measurement
  • We have prebuilt workshops or can develop a customer curriculum for your team.
  • Full-day format, held at your offices. We come to you.
Analytics Consulting

Our Google Analytics Certified Team helps clients with measuring their marketing results:

  • Google Analytics Setup
  • Analytics Audits
  • Metrics & KPI Development

Step 2

🛠️ Content Production

Content Creation

We focus on creating remarkable content that attracts your target audience:

  • Cornerstone Content
  • Data Visualization Projects
  • Blog Content
  • Photography and video
  • Copywriting Services
Content Management

Stale content hurts your business and turns off potential customers:

  • Content Updates & Maintenance
  • Content Inventories & Auditing
  • Website Management

Step 3

🎉 Content Promotion

Owned, Earned, & Paid Media

We build coverage for your content where your audience will actually see it:

  • Paid Content Amplification
  • Email Newsletter Marketing
  • Social Media Promotions
  • Content Outreach Campaigns
Paid Media

Paid media promotion is the ideal way to get your content in front of your target audience at the perfect time:

  • Paid Social: Facebook, Instagram, Pinterest, YouTube, Twitter, LinkedIn
  • PPC & Retargeting
  • Native Advertising & Sponsored Content
Social Media Marketing

We help our clients manage social media calendars and display targeted ads to their audience on the following social networks:

  • Facebook
  • Twitter
  • LinkedIn
  • Google+, Pinterest, YouTube, and more
SEO

We help our clients increase their organic search traffic with holistic SEO strategy:

  • Organic search strategy and consulting
  • Keyword research & content development
  • Technical website audits and changes
  • Content promotion and link building
Email Marketing

We help our clients make their ongoing email newsletter process run more smoothly:

  • Initial email theme development
  • Ongoing newsletter featuring approved content
  • Monthly split-testing and reporting